Crafting a stand out brand for a stand up comedy night

Following a great night at a Comedy Mash event, we recognised the potential to rejuvenate their identity into a more memorable, shareable, and exciting brand that reflects the night of entertainment. Collaborating with Tim, the event's founder, we crafted a new logo and visual language. Our approach involved retaining the familiar colours and microphone imagery while infusing a more impactful and vibrant essence.

Seizing this opportunity, we aimed to enhance engagement by introducing fresh copywriting, incorporating scannable QR codes that seamlessly direct users to the event booking page, and streamlining information to simplify the booking process.

In need of a good laugh? Visit a Comedy Mash show!

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Strivent