Brand identity, packaging and point-of-sale design for Pause's calming and elegant candle products.

Pause is a new candle company that has recently launched with a focus on providing a calming and rejuvenating experience through its high-quality soy wax candles. The brand identity, packaging design, and point of sale concepts were all carefully designed and crafted to reflect the company's ethos of creating a moment of tranquillity in the midst of busy and hectic lifestyles.

Our aim was to create a seamless and memorable experience for customers, from the moment they see the product on the shelf to the moment they light the candle in their home. By researching the latest home decor trends, we combined natural colour pallets, soft hand-drawn illustrations and a striking brand identity to create a product that customers would be proud to display in their homes.

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